What I do
I write, structure and build websites, tailored to the business they describe rather than to a template. The work comes in three sizes, ordered so that you can find out what working with me is like before committing to anything — a review is a small decision, and a website is a large one.
A review of the site you already have
I read your website the way a visitor would, and write down what I find: what works, what stops working and where. The observations are ordered by their effect on enquiries, not by technical severity — a form that silently fails matters more than a slow script.
Every observation is dated and can be checked independently. The list belongs to you whether or not any work follows.
A short first phase
The things that can be fixed now, on whatever platform you already use, without rebuilding anything. Stale dates. A form that never delivers its message. Leftover pages from a template. Images that were never resized.
None of it is glamorous, and most of it is what was stopping enquiries.
A new site
Written, structured and built rather than assembled. Delivered with a content panel your team uses themselves — changing a date or adding an event should not require calling anyone.
A project covers six areas:
The words. Copy written in Spanish or English — each written, not translated. Page titles and descriptions, which are the words that decide whether a search result gets opened. And before any of that: settling what the business calls itself, once.
The structure. Which pages exist and what each is for. Dates, prices and formats become fields rather than text typed into a layout — which is what stops the homepage and the programmes page saying different things.
The build. Light and quick on mobile data, which is how most people arrive. Images resized as they are uploaded. Content that retires itself once its date has passed. Forms that complete, confirm, and can be used without sight.
The panel. Where your team edits the fields: details, dates, prices, events, images. Publishing updates the site in under a minute. Nobody needs to write code or ask permission.
Being found. Structured data so courses and events appear in search with their real dates. One domain, correct redirects, a sitemap containing only real pages. The Google profile treated as a place where people decide, not a listing.
Afterwards. Half a day of training, so maintenance is a choice rather than a dependency. The code handed over and the content exportable. Nothing is retained.
Most engagements start with the review and stop wherever you decide. How I work describes the steps; pricing is published, because someone comparing options late at night should not have to wait for a reply.